Relevance first
Every prospect is checked for topical relevance and whether a real person would follow the link. A smaller site in your niche usually beats a big general one.
Every prospect I go after is checked for topical relevance and a genuine reason to link to you. You won't get a generic list of high DR sites that would never link to you in a million years.
Before I pitch anything, I check whether links are what's actually holding you back. Quite often it's the page itself, the internal linking or something technical, and spending money on links first would just be wasted.
If links are the gap, I'll show you why: how your pages compare with the ones ranking above you, and which of your pages would benefit most. Then we decide where the links should point before a single email goes out.
Every prospect is checked for topical relevance and whether a real person would follow the link. A smaller site in your niche usually beats a big general one.
Each outreach campaign has a specific angle, a specific target and a realistic reason why they'd link. If I can't write that reason down, I don't send the email.
Stories, data and expert comment that journalists can actually use, aimed at publications your customers read.
Unlinked brand mentions, suppliers, partners and existing relationships come first. They're often the easiest links you'll ever get.
We agree which pages links should point to and keep anchor text natural. No chasing exact match keywords to hit a percentage.
I only report links I've checked live on the page, pointing where they should. A pitch or a submitted article isn't a link until it's published.
I don't buy links to manipulate rankings, and I don't run link schemes that break Google's spam policies. They're a risk to your site, and the shortcuts tend to cost more than they save.
If a placement is paid or sponsored, it gets marked that way. And if your site isn't ready for links yet, I'll tell you, and point you at the SEO audit instead.
I won't promise a number. Relevant links depend on your sector, what you can offer publishers and how strong the angle is. What I will do is agree the target pages up front and report every live link individually, so you can see exactly what you're getting.
Yes, always. I compare your pages with the ones ranking above you and look at internal linking and page quality before recommending any link building. If links aren't the problem, I'll tell you.
Tell me which pages you want to rank and I'll come back within 24 hours with an honest view of whether links are the gap.
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